I have many clients that come to me initially and want the perfect logo but have absolutely no idea what kind of logo will suit them best. I mean- it’s a HUGE task for a business. In one small graphic you have to represent all aspects of who you are and what you do. So what do you do?
Are you ready for this?!
This is the most SIMPLE way to understand what a logo should be.
A detailed logo design can be limiting, however, don’t let those limitations stop you from exploring and enjoying rich color and detail. Read below for the two biggest potential issues and simple solutions.
Potential Issue: A design rich in detail and color can be tough to decipher when scaled down.
Solution: Have a secondary version of the logo limiting detail. View the design at a range of sizes to ensure readability.